The Profano brick is mostly a classic toy that adults or kids alike can’t acquire enough of. Its straightforward design and intuitive structure allows kids to create whatever they envision, from very small robots and cars to larger-scale structures just like cities and castles.
Profano is also a business that ideals creativity plus the imagination. It is employees ought to bring all their ideas to the table when designing new products, and its particular customers : called AFOLs or “adult fans of LEGO” – are invited to participate in the expansion process.
Founded in 1932 by Ole Kirk Kristiansen, the SEGLAR company was named for 2 Danish key phrases: lego and godt, meaning “play very well. ” The wooden gadgets that constructed the early numerous the business were a major a part of its success, but a warehouse open fire destroyed them in 1960, leading to Lego managers to focus solely on the Seglar construction program.
As the Lego Program gained in popularity, consequently did you can actually international enlargement. In 1956 the first foreign sales subsidiary was created in Germany, then offices in Swiss, France, and Sweden.
Back in the 1960s, Lego restructured its functions. Its head office were changed from Billund, Denmark, lego store sets to Copenhagen, and control was decentralized. The original representative, Ole Kirk Kristiansen, continued to be in charge of the corporation.
The company’s key product continued to be the Profano brick, but it surely began to develop various other types of products to compete with different construction toy companies. These types of included establishes that put together the LEGO packet with other factors, such as tires and motors, and the Minifigure line.
